GDPR Compliance
How BritishText handles data protection under the UK General Data Protection Regulation. Last updated: 1 March 2025
UK GDPR
Fully compliant
Data storage
UK servers only
DPA available
On request
ICO registered
Data controller
BritishText Ltd (“BritishText”) is committed to compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This page explains how we handle personal data and how we help our customers maintain their own GDPR compliance when using the BritishText platform.
1. Roles and Responsibilities
BritishText as Data Controller
BritishText acts as a data controller in respect of personal data relating to our customers (account holders, billing contacts) that we collect and process to provide and improve the Service.
BritishText as Data Processor
BritishText acts as a data processor in respect of the personal data of your end-contacts (the recipients of your SMS and WhatsApp messages). As the data controller for those contacts, you are responsible for ensuring you have a lawful basis for processing their data and for obtaining any necessary consents before using BritishText to communicate with them.
2. Lawful Basis for Processing
UK GDPR requires a lawful basis for every processing activity. BritishText relies on the following bases:
Contractual necessity
Processing customer account data, billing information, and message logs is necessary to perform our contract with you.
Legitimate interests
We process usage data and analytics to improve the Service, prevent fraud, and maintain security. We have conducted legitimate interests assessments where applicable.
Legal obligation
We retain certain financial records to comply with HMRC requirements and respond to lawful requests from regulatory authorities.
Consent
We rely on your consent for optional marketing communications and non-essential cookies. You may withdraw consent at any time.
3. Data Subject Rights
UK GDPR grants individuals the following rights. We are committed to honouring all valid requests within the statutory 30-day period:
- Right of access (Subject Access Request) — You may request a copy of the personal data we hold about you.
- Right to rectification — You may request correction of inaccurate or incomplete personal data.
- Right to erasure (“right to be forgotten”) — You may request deletion of your personal data where there is no compelling reason for its continued processing.
- Right to restriction — You may ask us to restrict processing of your personal data in certain circumstances.
- Right to data portability — You may request your personal data in a structured, commonly-used, machine-readable format.
- Right to object — You may object to processing based on legitimate interests or for direct marketing purposes.
To exercise any of these rights, contact us at support@britishtext.com. We may need to verify your identity before actioning a request.
4. Data Processing Agreement
In our role as data processor for your contact data, UK GDPR requires that we have a Data Processing Agreement (DPA) in place with our customers. A copy of our standard DPA is available on request.
Our DPA covers the subject matter, duration, nature, and purpose of processing; the type of personal data and categories of data subjects; our obligations and rights as processor; and the obligations of the data controller. Contact us at support@britishtext.com to request a DPA.
5. Data Breach Procedures
In the event of a personal data breach, BritishText will:
- Contain and assess the breach as quickly as possible
- Notify affected customers without undue delay and within 72 hours of becoming aware of the breach (where required by UK GDPR)
- Provide affected customers with the information they need to fulfil their own notification obligations to the ICO and affected data subjects
- Document all breaches, their effects, and the remedial action taken
If you become aware of a potential security incident affecting BritishText or your account, please contact us immediately at support@britishtext.com.
6. International Transfers
BritishText stores all customer data on servers located in the United Kingdom. We do not routinely transfer personal data outside the UK or the European Economic Area.
In limited circumstances, certain third-party service providers we use may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as UK International Data Transfer Agreements (IDTAs) or adequacy decisions, in accordance with UK GDPR Chapter V.
7. Data Protection Officer
As a small business, BritishText is not currently required to appoint a formal Data Protection Officer under UK GDPR. Responsibility for data protection compliance rests with our founding team. For all data protection enquiries, please contact us at support@britishtext.com, marking your email “Data Protection Enquiry”.
8. Your Responsibilities
When you use BritishText to send messages to your contacts, you are the data controller for those contacts' personal data. This means you are responsible for:
- Ensuring you have a lawful basis (typically explicit consent) for sending marketing messages under PECR
- Maintaining records of consent for each contact
- Honouring opt-out requests promptly (BritishText automatically processes STOP requests)
- Ensuring your contact data was obtained lawfully
- Providing your contacts with privacy information about how their data is used
- Responding to data subject rights requests from your contacts
9. Supervisory Authority
The supervisory authority for data protection in the UK is the Information Commissioner's Office (ICO). You have the right to lodge a complaint with the ICO if you believe your personal data has been processed in a manner that does not comply with UK GDPR. The ICO can be contacted at ico.org.uk.